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TIE DYE FOR
A GOOD CAUSE
I created 400+ graphics for my not-for-profit tie-dye clothing business, Tie Dye for a Good Cause. I designed the logo, icon, website, and social media to fit a colorful yet simple aesthetic. We donated 100% of our profits to Sunrise Association, an organization dedicated to pediatric cancer patients and their siblings, so I wanted the identity of the company to reflect our cause. We raised over $30,000 for Sunrise Association, and landed features in Seventeen, Domino, and Girls' Life magazines. We collaborated with Georgetown Cupcake, Stoney Clover Lane, and appeared on Fox's Live Morning Show, Good Day New York. To learn more about Tie Dye for a Good Cause, click here.
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